I’ve spent a lot of time on LinkedIn, both helping others master the platform and building out my own account. I’ve seen a lot of things done wrong and a few things done right. Standing out, branding yourself, positioning yourself (whatever you want to call it) on LinkedIn doesn’t have to be difficult. It’s really just a matter of common sense, and a slight bit of old fashioned sales skill. In this article I want to give you a few good ideas that will make your presence on LinkedIn shine! Don’t Use the Generic Connect Request! When you send someone a connect request on LinkedIn, you’re offered the opportunity to…
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Big Mistakes Managers Are Making on LinkedIn
LinkedIn connects virtually every serious business person on the planet. There are slightly over seven billion people on planet Earth right now. Over half a billion of them are on LinkedIn. Given the fact that LinkedIn rigorously polices their accounts looking for duplicates and bots, you can bet that virtually all of those half a billion people are real! Think about it. One out of fourteen people on this entire planet are on LinkedIn! Not only does this give you an amazing reach as a job seeker, recruiter, freelancer, sales person, or corporate executive, but it also poses a little problem for you. If all your peers, colleagues, and competitors…
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Three Ways To Alienate Just About Everyone on LinkedIn
Even though LinkedIn’s not Facebook, where virtually anything goes, I’m still often amazed at what I see happening on the platform. LinkedIn isn’t the place to forget your manners! It’s a business networking site, plain and simple. Not everything goes as it does on some other sites, which shall not be named. (Oops! I already did!) But joking aside, your goal on LinkedIn it to create business for yourself, to network with people who can help you, or even to get a new job. Why screw it up by acting stupid? What’s my definition of stupid? Here are a few things I see regularly on LinkedIn, all of which should…
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A Few Ways To Really Alienate People on LinkedIn
Alright, I’m going to just start out with my own pet peeve so you can see what I’m talking about here. Then I’ll show you some other ways to become really unpopular and annoying on LinkedIn. But to get the ball rolling in the right way, let me just unveil my number one annoyance. Getting spammed with a five-paragraph message about something I don’t really care about! There, I said it! And, if you’ve spent any time whatsoever on LinkedIn, I’m sure you know what I mean. (I get so much of this, I might hazard to say that a few of you reading this have been guilty of this…
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Three Mistakes You’re Making With Your LinkedIn Profile
When it comes to marketing on LinkedIn, the number one most important part of the process is getting your profile right. What I mean by that is the following. 1. You want your profile to be complete. 2. You especially want your profile to pre-sell you! I see a lot of people’s profiles on LinkedIn that fail on one, or often both, of these points. In the rest of this article, I’d like to talk about the three most common problems I often see. Problem #1: Poor Photo LinkedIn is a business site! Unless you run a beach-side concession renting out umbrellas and sea kayaks, you don’t want your LinkedIn…
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Three Mistakes You’re Making With Your LinkedIn Profile
When it comes to marketing on LinkedIn, the number one most important part of the process is getting your profile right. What I mean by that is the following. 1. You want your profile to be complete. 2. You especially want your profile to pre-sell you! I see a lot of people’s profiles on LinkedIn that fail on one, or often both, of these points. In the rest of this article, I’d like to talk about the three most common problems I often see. Problem #1: Poor Photo LinkedIn is a business site! Unless you run a beach-side concession renting out umbrellas and sea kayaks, you don’t want your LinkedIn…
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Here’s Some Novel Things to Do on LinkedIn to Really Stand Out
I’ve spent a lot of time on LinkedIn, both helping others master the platform and building out my own account. I’ve seen a lot of things done wrong and a few things done right. Standing out, branding yourself, positioning yourself (whatever you want to call it) on LinkedIn doesn’t have to be difficult. It’s really just a matter of common sense, and a slight bit of old fashioned sales skill. In this article I want to give you a few good ideas that will make your presence on LinkedIn shine! Don’t Use the Generic Connect Request! When you send someone a connect request on LinkedIn, you’re offered the opportunity to…
-
Big Mistakes Managers Are Making on LinkedIn
LinkedIn connects virtually every serious business person on the planet. There are slightly over seven billion people on planet Earth right now. Over half a billion of them are on LinkedIn. Given the fact that LinkedIn rigorously polices their accounts looking for duplicates and bots, you can bet that virtually all of those half a billion people are real! Think about it. One out of fourteen people on this entire planet are on LinkedIn! Not only does this give you an amazing reach as a job seeker, recruiter, freelancer, sales person, or corporate executive, but it also poses a little problem for you. If all your peers, colleagues, and competitors…
-
Three Ways To Alienate Just About Everyone on LinkedIn
Even though LinkedIn’s not Facebook, where virtually anything goes, I’m still often amazed at what I see happening on the platform. LinkedIn isn’t the place to forget your manners! It’s a business networking site, plain and simple. Not everything goes as it does on some other sites, which shall not be named. (Oops! I already did!) But joking aside, your goal on LinkedIn it to create business for yourself, to network with people who can help you, or even to get a new job. Why screw it up by acting stupid? What’s my definition of stupid? Here are a few things I see regularly on LinkedIn, all of which should…
-
A Few Ways To Really Alienate People on LinkedIn
Alright, I’m going to just start out with my own pet peeve so you can see what I’m talking about here. Then I’ll show you some other ways to become really unpopular and annoying on LinkedIn. But to get the ball rolling in the right way, let me just unveil my number one annoyance. Getting spammed with a five-paragraph message about something I don’t really care about! There, I said it! And, if you’ve spent any time whatsoever on LinkedIn, I’m sure you know what I mean. (I get so much of this, I might hazard to say that a few of you reading this have been guilty of this…